Humanistic Business
An Integral Humanistic Model for Business Storytelling
How do we tell the business story? Prof Alejandro Cañadas There are many stories of profit and non-profit organizations out there. How do we disentangle the good ones from the bad ones? For some people, the stories of Arthur Andersen, Enron, Parmalat, and Berni Madoff were great stories of money-making, success, and power until they lasted. […]